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A call to find fashion's best innovators

The fashion industry is being invited to put its best innovators forward in a nationwide compeition to find the most innovative products and business practices in Britain.

Launched today, the Make it in Great Britain Challenge, is open to investors, manufacturers, businesses and the general public and aims to transform the image of modern manufacturing.

Entries to the competition are across five categories: Make it…Stronger, which focuses on cutting edge manufacturing; Make it…Smarter, which will look at product innovation and how inventions fulfil needs that did not previously exist; Make it…Sustainable, which calls for stories of industry embracing challenges of sustainability; Make it…Life changing, which looks at how insightful research creates products that save and enhance lives and Make it…Breakthrough, a category specifically for those aged 16 to 21, who apply to the other categories. This aims to highlight the UK’s young rising stars, from future designers to engineers to entrepreneurs.

The campaign behind the Make it in Great Britain campaign was launched last November by business secretary Vince Cable and business minister Mark Prisk.

Mark Prisk said: “The Make it in Great Britain campaign is all about transforming the image of modern UK manufacturing, and raising awareness of its importance to our nation’s economy.

“This challenge creates the perfect platform to celebrate the most innovative and creative manufacturing minds out there today, while showcasing their skills to potential investors, employers and peers who could help kick-start their ideas into real commercial ventures.”

To find out more visit http://bis.gov.uk/makeitingreatbritain.

The deadline for entries is Thursday 5 April.

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