Menswear retailer Affleck and Moffat is to axe its retail arm to focus on its hire business after selling menswear since 1925.
The business, which has a store in Darlington in County Durham, as well as another under the name Richard Crosland Menswear in Northallerton, North Yorkshire, has decided to step back from retail after sales of menswear slipped back. However, hire sales are growing by 60% year-on-year, prompting the retailer to take a new direction.
Affleck and Moffat previously stocked menswear brands including Brook Taverner and Douglas & Grahame, but will now concentrate on its own-label hirewear and its made-to-measure suit service.
Owner Richard Crosland said: “I’ve got to retirement age and I want to do less, so we are selling all the retail stock off and developing the hire side more, which fares better anyway.”
The hire business will also put some distance between Affleck and Moffat and the local multiples, said Crosland, and will enable the independent to focus on customer service.
Crosland, now in his 50th year of retail, said the retail landscape had changed since he first cut his teeth. “A few years ago young people stopped buying suits, and instead they started hiring them.”
He is looking to retire next year and hopes his daughter, Emma Hendrix, will take over the running of the business.
As part of its new focus on hirewear, Affleck and Moffat offers formal suit hire, wedding suit hire, evening suit hire, dinner jackets and tuxedos. It also offers a full range of boys’ suit hire and special student prom packages.
Made-to-measure suits start at £600.