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Agyness Deyn label Title A gears up for wholesale push

Title A, the contemporary womenswear label by model-turned-actress Agyness Deyn, is on the hunt for global wholesale partners for spring 15.

The label, which launched exclusively through Net-a-Porter and this month for the autumn 14 season, will also feature at fashion sales company Polly King & Co’s showroom in Paris from September 27 to October 3.

Deyn told Drapers she didn’t have a definite number of stockists she would like to target for Title A, but confirmed she was looking across the world. Asked whether she was hoping to attract premium department stores such as Selfridges and Liberty, she said: “We’re quite open…it depends on the reaction we get – it’s not solely in our own hands.”

The range includes 33 pieces including suits, dresses, shirts and jackets.

Deyn said the brand, which she describes as “classic and timeless”, is aimed at women in their early thirties through to their seventies. Title A plans to offer footwear in the future, possibly for autumn 15, said Deyn.

The actress also said she would like to open physical stores for the brand. “That’s definitely something that could happen way down the line. Stores communicate the brand.”

Asked why she had decided to launch her own brand, Deyn said previous collaborations with Dr Martens had inspired her to set up Title A.

“I’ve done collections with Dr Martens before and it did really well. I just loved it doing it and I was craving different ideas – I really wanted to make suits. So I said let’s make some suits and see how people react to us. It’s just the three of us – my sister Emily [Deyn], my friend Tracy Moore who is the design director, and me. It’s all such a learning curve and a challenge. I feel like because we are doing it on our own, we’re getting a really good knowledge of the industry.”

Deyn said the three were involved in all aspects of the business, from working with factories to organising deliveries.

Wholesale prices for the collection range from $45 (£27) for jersey T-shirts to $400 (£241) for leather skirts and jackets.

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