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AllSaints brightens sector gloom

Young fashion chain AllSaints has racked up a phenomenal 43% like-for-like sales boom for the year to date, bucking the gloom in the retail sector.

AllSaints chief executive Stephen Craig said that EBITDA was “a healthy” 15% and that sales for the financial year 2008/09 were double those of 2007, when sales were £46.9 million for the year to February 3 2008.

Craig said sales had been consistently “well above budget” throughout 2008.

Christmas trade was also strong, above budget and ahead of market rivals, according to the company.

Craig said that unlike some of its high street rivals, AllSaints did not discount in its shops pre-Christmas, helping it to maintain margin and its brand positioning.

In addition to opening several new stores last year, AllSaints ramped up international expansion with openings in Paris in October and Antwerp in November. Craig said that both of these stores had traded ahead of budget and expectations.

AllSaints is part owned by investment firm Baugur. Baugur has a stake of about 35%.

Readers' comments (4)

  • Allsaints rocks....

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  • Since the founders left, All Saints just plagiarises and blatantly knocks off other peoples work......then shoves it through The All Saints / K Stanford Sausage machine......the one that makes everything biege or
    black........and then, when it can be bothered, slaps a samey old print on it.

    It is now having it's Peak beforeThe Ride Down moment (a well known fashion phenonemon).

    They parked themselves in Spitalfields.....o how coooool....but you don't get integrity by tagging yourself onto something or somewhere. You have to feel it, belong to it and be part of it....not just send the interns out to knock stuff off.

    Since KS sacked the founders, AS is now just another Clone Town Brand.

    BTW, How is Kevin Stanford? A little poorer now the Icelandic pyramid scheme collapsed?

    OK, admittedly, this is pretty good for the £££ in KS's pocket

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  • thank you
    stuart trevor

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  • Since the above comments are plainly tinnged with a rather sad and envious leering , the writer misses the point entirely. In the unprecedented climate being exprienced by all major players and retailers in the market., it surely take some visionaries with expert guille and entreprenurial guts to come up smelling of roses when all around you are losing their nerve and in some cases businesses altogether. Notwithstanding the unfortunate Icelandic affair and in spite of it...All Saints are trailblazing and holding a torch for others to follow if they dare.

    Plagiarism is no crime, it has existed in every walk of life from Music (big time) to Sport through Fashion (Big Time) and Perfumery , Liquor etc etc etc. Therein lies the eternal compliment but also the wisdom to plagiarise well requires exquisite interpretation and execution of instinct at the right time . Hats off to All Saints - K. Stanford and undoubtedly Stephen Craig at the helm is a masterstroke of understated genious.

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