Indian couture womenswear retailer Anjallee & Arjun Kapoor has opened its first flagship store in Europe in London’s East Shopping Centre with its partner Kahaani London.
The retailer, which is popular with Bollywood stars, is looking for other outlets across the UK, including a shop in Birmingham, department store concessions and another store in London, according to the Daily Mail.
The East Shopping Centre is described as Europe’s first purpose-built Asian-focused shopping centre, located on Green Street in east London.
The South Delhi-based company, which was formed in 2003 and has a turnover of £1m, has stores in New Delhi, Mumbai and Hong Kong.
It is also reported to be launching a line of “western wear”, comprising occasionwear for the European market.