Ann Summers has appointed Paula Minowa as managing director.
Paula Minowa will join Ann Summers on January 5, replacing Julie Harris who retired earlier this year. Paula Minowa was most recently format development director for supermarket Asda.
Ann Summers chief executive Jacqueline Gold said: "We are delighted to welcome Paula into the team. Her invaluable expertise will serve not only to consolidate the strength of the directorship but will drive Ann Summers forward into the next exciting period for the business."
Paula Minowa said: "I am greatly looking forward to taking up this challenging role within such an innovative business with huge potential for growth and development."