Drapersonline.com is giving you the chance to put your toughest ecommerce questions to our panel of experts via the Ask the Expert channel.
This month the theme is ecommerce, so whether you want to explore the commercial opportunities in fashion e-tail or find out how to tackle the barriers to building a successful online business, this is the place to visit.
This month’s panel of experts are Steve Robinson, CEO of mandmdirect.com - the UK’s leading fashion and sportswear discount branded etailer; Fadi Shuman, Founder of creative digital agency Pod 1, who specialise in web design and online marketing services for retailers; Jane Gleadhall, Co-Founder of Biglight, a leading provider of impartial ecommerce support and advice to retailers and brands; Leon Bailey-Green, Consultant to online fashion businesses and successful etail blogger; Andy Francis - Co-Founder of E-style a leading provider of digital marketing services.
Our experts are on hand to talk boosting online sales, effective marketing, sourcing and securing long-term customers and mastering service delivery.
Recent questions put to our expert panel include
- Contraction of the media and reduced pagination in fashion magazines make it increasingly difficult to gain traditional press coverage -how can a website gain a higher profile editorially and how should this fit into the marketing mix?
- Design can chew up money fast from previous experience, what should I do in the future to ensure my site design bill doesn’t go through the roof?
- I don’t have a clue how to make my site more user-friendly - what are some of the does and don’ts for this?
To see the expert answers to the above or to pitch your own question to our panel of experts go to www.drapersonline/community/ask-the-expert today.