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Asos back online following warehouse fire

Asos recommenced taking orders this morning after a fire in its Barnsley warehouse forced it to halt operations on Friday night (June 20).

As Drapers reported on Saturday, the fire, which the police now believe was started deliberately, took hold on Friday night at the etailer’s distribution centre on Park Spring road in Grimethorpe.

Asos said a full evacuation was conducted and there were no injuries. It has estimated that around 20% of stock held at the site was damaged by fire or the sprinkler systems. The structure of the building was unaffected.

Asos keeps around 70% of its stock at the depot. In total, the business held £159m of stock at cost as of May 31.

In a statement issued this morning, Asos said: “Barnsley is the centre of our distribution capability and in order not to disappoint our customers we suspended taking orders [in the wake of the fire].

“Our initial estimate is that approximately 20% of the total stock at the site has been compromised by fire damage and the sprinkler systems.

“The clean-up process commenced on Saturday morning and progressed quickly. Consequently at 2am this morning we recommenced taking orders. We are fully insured for loss of stock and business interruption.”

It added: “We have been advised by South Yorkshire Police that after initial investigations, they are treating the incident as deliberate and have commenced a criminal enquiry. We are co-operating fully with this investigation.”

Responses on Twitter flooded in over the weekend, with many customers voicing concern over their orders.

This is not the first time Asos has had to deal with a fire at one of its distribution centres. Its Hemel Hempstead warehouse was damaged by explosions at the Buncefield fuel depot in 2005.

Readers' comments (3)

  • Not surprised the Police are viewing this as deliberate, almost all clothing fires are.

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  • ....I cannot believe a reputable company such as asos would arrange to have its stock torched as a solution to the over buying/overstocks as reported last week in the mainstream press (regarding the profit drop)....but it does sniff a bit 'not quite right'

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  • Will be interesting to hear more from the police about this and at whether the finger will be pointed at ASOS. 20% is a convenient figure to lose. Too convenient.

    No smoke without fire, as they say.

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