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Asos boosts independent designer offer

E-tailer Asos is to expand its independent designers offer with 14 new labels.

It will also launch ‘Fashion Enter’ which will offer support and advice for new designers on the website. This follows the launch of ‘The Laden Showroom’ last year, which is based on the Brick Lane London store.

Up-and-coming labels to showcase from mid-May include Whereareyounow?, Belles of London, Bellanina and Simon Wang’s label Jessie Mode.

Asos also has new ranges from established ‘The Laden Showroom’ labels, including Miss Milne, Adele Laden and Emily and Fin.


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