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Asos to launch own-brand homeware

Asos is to debut its first own-brand homeware collection.

The etailer is currently recruiting designers to develop multi-product ranges, including textiles, ceramics and hard goods, for new collection Asos Homeware as part of its non-clothing team.

It follows the launch of own-label sportwear collection Asos 4505 in February this year and own beauty and grooming range, Asos Make-Up, in September 2017.

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