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Atterley launches menswear

atterley menswear screenshot

Independent retailer platform Atterley has expanded its offer by adding menswear.

It has debuted with menswear and men’s footwear from brands including Farah, Tommy Hilfiger and Ted Baker.

Atterley, which is celebrating its first anniversary since its relaunch in 2016, is growing its international business, particularly in the US. Almost 20% of its sales are from the US, and around 15% from the Middle East.  

The business completed its first external funding round in its first quarter of trading, and has launched satellite offices in London, Milan and Singapore.  

It has to date enlisted 100 boutiques, which sell to 54 countries.

Mike Welch, founder and chairman of Atterley, said the business is “well positioned” to make an impression with a wide demographic.

Welch said: “It’s a competitive but lucrative market and we’re demonstrating that by putting our boutiques at the centre of our proposition and getting the price point right, we’re delivering a significant increase in sales and giving the independents a more level playing field against the high street and the big brands.”  

 

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