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Barclaycard developing checkout-free shopping app

Barclaycard is developing a mobile phone-based system that would allow customers to pay for products simply using the camera on their smartphone, in a move heralding a further shift away from cash-based retail.

The smartphone app would allow customers to charge items to an associated credit card after they are scanned using a phone camera. This would mean customers would not have to queue at tills, as they would checkout virtually as they leave the store.

The technology is being trialled at the Barclays head office in London, with a high street pilot set for next year. Usman Sheikh, Barclaycard’s director of design and experimentation, told The Telegraph that it was working with several “significant household names”, including supermarkets, on the project.

“People want less and less friction when they’re shopping,” he said. “The time involved is literally a fraction of what it would take to go to the till.”

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