Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Ben Sherman recruits pair to join international push

Ben Sherman has made two key appointments as it picks up the pace of its international retail and wholesale expansion.
Andrew Horton, a former head of French Connection’s international franchise business, joined the lifestyle brand last week as group retail director.
He will have responsibility for all UK stores and concessions. Ben Sherman’s overseas regional hub directors will report in to him on their retail activities.

Oliver Bruckner will also join as group sourcing director in July. Bruckner, who was previously production director at French Connection, replaces Sarah Cassels-Smith who left to move to a sourcing role at Gap. Bruckner was placed by recruiter Green Park.

Ben Sherman’s chief executive Miles Gray told Drapers that the brand, which has 25 international stores, a mix of franchise and standalones, will have upped that to 55 by the end of the year and it was on track to have 220 stores by the end of 2012.

He said: “That figure is based on commitments already made by our international partners. The pace of international expansion has moved faster than we foresaw. We needed to introduce a layer of management that can deal with that rate of expansion.”

Ben Sherman will open eight stores in China and another eight in South Korea before the end of the year. It has signed with Japanese partner IPGI to open stores there in September.

Also in the pipeline are two more stores in Australia. In the US, the brand is looking for stores in Miami, Washington and Boston to add to its existing five. By next spring, it also hopes to start opening stores in India

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.