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Berwin & Berwin signs Fullcircle deal

Young fashion business World Design and Trade (WDT) has signed a licensing deal for its Fullcircle brand with tailoring specialist Berwin & Berwin.

The fashion-led Fullcircle formalwear collection will launch for autumn 09 with stockists including department stores House of Fraser and John Lewis, and etailer Asos.

The range is geared towards premium indies and retailers looking for fashion-led tailoring. The collection comprises casual day and evening tailoring alongside trend-led shirts. Grey flannel suits, navy tonic suits and shawl-collared styles all feature, while cotton shirting has penny-round collars and patterned-edge details.

Fullcircle is also ramping up its accessories offer and has hired designer Lou Dalton to spearhead a new accessories range.
Dalton was previously a design consultant based in Italy and Japan and has designed for brands including Ted Baker, Whistles and Tommy Hilfiger.

Prices range from £16 to £100. Call 020 7637 1560 to find out more.

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