Eight of London’s emerging womenwear design talents including Danielle Romeril, Ashley Williams and Marques’Almeida have been awarded Newgen sponsorship by the British Fashion Council and Topshop for the spring 15 edition of London Fashion Week.
Paula Gerbase’s 1205, Lucas Nascimento and duo Marques’Almeida will all receive catwalk sponsorship to show at LFW, which runs from September 12-16.
Irish designer Danielle Romeril and Hong Kong-born Ryan Lo will each receive presentation sponsorship, alongside Ashley Williams and Faustine Steinmetz, both of whom will make their Newgen debut for spring 15. Claire Barrow will also receive exhibition sponsorship.
The Newgen scheme offers financial support to new brands and designers, alongside on-schedule showcasing opportunities during fashion week from the BFC, sponsored by Topshop.
Sarah Mower, the BFC’s ambassador for emerging talent and chair of the Newgen selection committee, said: “London’s reputation for variety and excellence begins with Newgen. Apart from being the scheme which selects and supports the best young fashion entrepreneurs, Newgen is a listening post for anyone who wants to tune into the future of fashion.”
She added: “The selection committee’s generosity with their time and mentorship is a phenomenal part of this support system, and Topshop’s commitment to funding and hosting Newgen designers is a foundation stone of British fashion today.”