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BHS relaunches with solely UK suppliers

The new bhs.com launches today with products from 23 suppliers, all of which are based in the UK.

The site stocks a range of lighting, bedroom and bathroom products. Clothing is set to be introduced in October.

The range is made up of around 75% of the most popular items BHS sold online before it went into administration in April this year.

BHS International, which was formed by the Al Mana Group, acquired BHS.com, the international franchise business and the BHS brand in June this year.

It is headed by BHS’s former international director David Anderson as managing director, former BHS head of tax and treasury Harry Carver as finance director and former BHS director Dominic Chandler as director.

Earlier this week, Sara Bradley, former BHS womenswear trading director and now buying director, told Drapers the fashion offer will be “more edited” than it was before, but will still include women’s, men’s and children’s wear.

All BHS clothing will be own brand for the launch and the “vast majority” of suppliers are the same as before, she added.

 

 

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