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Boohoo Group bans wool

Manchester-based online fashion retailer Boohoo Group has pledged to stop using wool in its designs by autumn 19.  

The group, which includes the brands Boohoo, BoohooMan, PrettyLittleThing, and Nasty Gal, said in a statement: ”The Boohoo Group is pleased to confirm that it has committed to omit wool from its product range effective from the autumn season onwards.” 

It is the first major fashion retailer to ban wool from its products, People for the Ethical Treatment of Animals (PETA) reports. 

Yvonne Taylor, director of corporate projects at PETA, which campaigned for the move said: “PETA is toasting Boohoo Group’s compassionate, business-savvy decision to scrap wool.”






Readers' comments (7)

  • I think Yvonne Taylor`s quote is very offensive to sheep farmers none of which would ever behave in the way she suggests. It just goes to show how divorced some people are from the reality of farming. Wool production is a very important industry in the UK.

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  • At the low prices they charge I’m surprised they could consider wool garments in the first place !

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  • It is just a statement to deflect from other poor press or future scandals being reported..... remember real fur being labelled as fake fur?

    And don’t forget the pending stories yet to be published for using non-compliant factories in Leicester, Morocco and Guangzhou ..... production made in factories with forced labour? Do they pay nation minimum wage? - this is spring summer season so let’s see what stories come out soon....

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  • I’m sorry but this is pure madness, and the ethical/animal rights equivalent of greenwashing. I appreciate there is a market for entirely vegan product, however sheep’s wool has been farmed for thousands of years without harm to sheep. Brands and retailers need to show a commitment to supply chain transparency and accreditation using farms that are ethically sourced, and accredited in there treatment of the animals. The boohoo alternative to having a correctly working ethical sourcing department is to bring more filament based yarns and micro plastics to market?!?

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  • Boohoo are trying to keep their prices down by not using wool. There is nothing ethical in what they are doing whatsoever.

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  • LoL, LoL, LoL.

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  • I always thought that sheep would die if you didn't remove their wool each year. either through over heating in summer or through maggots growing in the wool by their arse!

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