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Boohoo ups full year sales guidance

Young fashion etailer Boohoo expects its full year sales to be above market expectations, following “robust” trading and strong sell through of seasonal stock.

Boohoo June 2016  6

Boohoo June 2016 6

Boohoo said sales growth for 2016 will be between 28% and 33% instead of the previous guidance of 25% to 30%.

The firm added that EBITDA margins are also likely to improve, with further details to come at the etailer’s interim results in September.

A statement from the company said: “The start of August has been encouraging. Demand has been robust and sales momentum in the first quarter has continued into the second quarter. Sell through of seasonal stock has been strong through the spring and summer season.”


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