Cufflinks brand Britton Bespoke has created a matching cufflink and tie set.
The silk loop, which inserts into a silver link, works like a watch strap and can be clipped out and swapped to match a different tie.
Ties wholesale for £35 and cufflinks are £65. The cufflinks come in a custom-made black case. Call 0845 479 6587 for details.