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Browns' pop-up sale ventures outside London

Browns is to open its first Labels for Less pop up sale outside of London, at Kilver Court Designer Village in Shepton Mallet, Somerset.

Opening November 16 and running until November 24, the pop-up will host collections including Burberry, Christopher Kane, Lanvin and Stella McCartney, at up to 80% off.

November 16 also sees the opening of ‘The Arcade’ at Kilver Court, a 150 sq ft retail concession concept which will house concessions from Orla Kiely, Quba & Co, MiH jeans and John Partridge.

Mulberry founder Roger Saul opened Kilver Court in 2011, within the original Mulberry headquarters and old textile buildings. The new openings come as part of Saul’s five year expansion plan, which saw the opening of a new street within the village last year, to accommodate five standalone stores including Jack Wills and LK Bennett.

The village also includes 20 brands in its ‘Designer Emporium’, home accessories and gifts in its ‘Great House’ area and locally-sourced food and drink in its ‘Sharpham Park Shop’ area.

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