British luxury brand Burberry has partnered with the Royal College of Art (RCA) to create a new scholarship for prospective design students.
The Burberry Design Scholarship aims to nurture and support new creative talent in the UK across a variety of design disciplines, providing funding for students as well as the opportunity to take up a two-week work placement at Burberry.
The announcement marks the RCA’s 175th anniversary this year, as well as Christopher Bailey’s 10th year at Burberry.
Bailey, chief creative officer of Burberry, was himself a student of the RCA, graduating in 1994 and receiving an Honorary Fellowship from the college in 2003. Bailey said that the development of the Burberry Design Scholarship was a “natural evolution” of the close partnership that the RCA has maintained with Burberry over a number of years.
Dr Paul Thompson, rector of the RCA, expressed his delight in the partnership and Bailey’s passion for nurturing new talent. He said: “Christopher dedicates so much of his time to students and great causes and we are privileged to have his knowledge, insight and experience. Burberry is a highly successful company, driven by innovation; it provides the perfect source of inspiration for any design or art student.”
Christopher Bailey was himself awarded a scholarship to the RCA by the family of the late Bill Gibb. He joined Burberry as creative director in 2001, before being appointed chief creative officer in 2009.