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Buyer attendance up at Pure despite challenging start

Buyer attendance was up 18.6% year-on-year at the spring 16 edition of London trade show Pure, organisers have said.

The three-day event at Olympia shook off the chaos caused by road closures for the Ride London cycling event on its opening day (Sunday August 2), seeing buyers from Asos.com, Debenhams, Harrods, Hoopers, John Lewis and House of Fraser, among others.

It has also reported that international visitor numbers were up 14% on the same season last year.

The next edition of Pure will take place February 14-16 at Olympia London.

Pure is owned by Top Right Group, which also owns Drapers.

Readers' comments (3)

  • Sorry, Guys. I just don't believe you. I was on a stand at Pure for two days and it was like being on the Marie Celeste.

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  • Depends what stand you were on!
    I was a buyer and all the stands I wanted were very busy Sun and Mon!

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  • John Alston

    I agree, we had a fantastic time at Pure this season and cannot wait for the next one - Re-booked our 60 square meters on the spot!

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