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Buzz continues on the second day of Scoop

While footfall appeared to slow slightly, brands continued to praise the positive mood at London’s premium womenswear show Scoop, with the new single venue space remaining popular.

Since July 2013, womenswear trade show Scoop has taken place in two London venues, the Saatchi Gallery and nearby Phillips gallery, but late last year it was forced to merge both at the King’s Road’s Saatchi.

“It’s really helped being in one space. We’ve definitely felt a difference and there’s been a buzzier mood,” said Angela Quaintrell, brand consultant at Dutch womenswear label Stills. “Orders have been placed so we’re very happy; it’s been great.”

London sales agent Kam Harris, whose agency Brand National was exhibiting brands including Danish names Twist & Tango and Becksöndergaard, agreed: “There’s been a constant steam of people. It’s definitely been busier in general. It feels fresh this season because of the merging of the venues. It used to be only UK people, but we’ve seen lots of Irish and more international people.”

“We’ve had a great show so far. I could have happily ended on day one as it went that well. It wasn’t especially busy [on the second day], although I’m still very happy,” said Diane Sykes, sales manager at German label Hauber. “It’s the calibre of buyers and orders placed that matters and I’ve opened several new high-calibre accounts.”

Kinsie Sidolle, senior sales manager at TCA Showroom, which was at Scoop with French brand Axara, believed the show’s increased profile explained the spike in visiting buyers: “It feels a lot busier this season. That might be because of moving the two venues into one, but I also think Scoop’s reputation has grown bigger and bigger. Berlin and Who’s Next wasn’t great either, so Scoop seems to have benefitted.”

However, some brands believed combining two venues into one did lead to some issues, such as a lack of space and some buyers being confused about which venue was which.

Rachel Wiles, UK and Ireland country sales manager for Bitte Kai Rand, said: “It’s been a bit difficult, as our stand is much smaller since we moved from the Phillips gallery and combined both venues at the Saatchi, but we’re still much happier here under one roof.”

Lara Ionescu, sales agent for Les Filles D’Ailleurs, felt a slowdown on Monday. “The second day has been a little quieter than the first. We had a lot of new customers on day one, but it has slowed down. Maybe it would be better if it was Saturday, Sunday, Monday instead of starting on a Sunday.”

Scoop founder and managing director Karen Radley was “thrilled” with the second day of the show: “We’re now getting a really international crowd, as well as the best of British buyers. People seem to have responded well to the new single venue and it’s been much buzzier.”

Readers' comments (1)

  • Lara Ionescou remarks about Saturday start just shows how little the agents understand the Independent trade, Saturday for most shops is one of the busiest days still. but of course agents don't work or give service on Saturdays !!

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