Cath Kidston, the founder of the eponymous lifestyle brand, has stepped down from her role as a non-executive director at the Cath Kidston Group to concentrate on other business interests.
She stepped down as creative director in November 2014 and Christine Hafsten was appointed as head of creative at the same time.
Kidston remains a 12% shareholder in the Cath Kidston Group, alongside other shareholders Baring Asia and TA Associates.
“From founding the business back in 1993, Cath has been the driving force behind what the brand stands for today,” said a spokeswoman for the business. “From opening the first store in Holland Park, there are now over 200 stores globally including in Japan and the Middle East with dedicated fans all around the world. Cath remains a large shareholder in the company as well as being a huge presence and personality for the business, brand and employees”.
Chairman Paul Mason added: “Cath has been an incredible sounding board for us all on the board. Her drive, spirit, entrepreneurism and design originality has been an inspiration to us all. Cath remains a very important brand ambassador for the company as well as a significant shareholder.”