Family-run footwear chain Charles Clinkard has begun its move to a new 55,000 sq ft warehouse and head office space in Middlesbrough.
The company was located in two buildings totalling 30,000 sq ft in Stockton-on-Tees. It has now moved its warehouse to the new premises in Middlesbrough, which is the site of a former B&Q store five miles away, and the head office will follow on March 7. The plans were first reported by Drapers in November 2014.
The business has invested £3m in the move. Managing director Charles Clinkard said the business had outgrown its Stockton-on-Tees base, and he wanted to bring everyone together under one roof.
“Being in two buildings meant we were duplicating work, double handling stock. It put pressure on the communciations,” he explained. “And we were short of space. The lease was ending so it was the ideal time to look for something new.”
Clinkard hopes to fulfill 60% of online orders from the new warehouse by the end of this year, up from 50%. The longer-term target is 75%.
The business, which was founded by Clinkard’s grandfather in 1924, has 33 stores. It is on the verge of signing for a couple of new units.
Online sales are around 17% and Clinkard wants to grow this to over 20% in the next year.
The retailer has also promoted merchanise director Tim Payne to the newly created role of trading director. Payne, who joined as merchandise controller in 2008, now oversees buying, merchandising and online trading.