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Christmas 2016 ads: Net-a-Porter's elegant animation

Net-a-Porter/ Mr Porter Christmas campaign 2016

Luxury womenswear etailer Net-a-Porter and its menswear counterpart Mr Porter have jointly created an animated Christmas campaign called “Gifts All Wrapped Up”.

The animated campaign is a behind-the-scenes journey of how gifts are prepared, packed, wrapped and sent by both businesses.

The campaign was illustrated by Simone Massoni through Dutch Uncle Agency, with animation by Animade.

Net-a-Porter and Mr Porter have also launched their first printed gift guides, which will be posted to existing customers.

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