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Coach's wholesale and retail appointments will lead European push

US accessories brand Coach has appointed Fabrizio Stroppa as vice president for wholesale partnerships to lead the expansion of the brand in Europe.

Stroppa was most recently commercial director at Hunter and was previously head of sales for Mulberry. Prior to that, he held international sales and brand director positions for Donna Karan and Giorgio Armani in Japan and Milan.

The brand also appointed Sadie Tew as vice president for retail and customer experience in November. Tew has responsibility for driving the Coach Europe’s retail strategy, again with a focus on expansion. Coach has not yet revealed the detail of its plans.

“The appointments of Sadie Tew and Fabrizio Stroppa to these newly created roles are the latest steps we’ve taken to broaden our capabilities within both retail and wholesale channels across Europe,” said Nigel Darwin, president of Coach Europe.

“We are delighted to welcome these two new members to the team, bringing with them a wealth of experience and knowledge and adding bandwidth to our leadership team as we move into the next phase of our development plans across Europe.”

Coach, which was established in New York City in 1941, has UK stores on London’s New Bond Street, Regent Street, at Westfield London and at Bicester Village, in addition to being stocked at Harvey Nichols, Bentalls, Fenwick and John Lewis.

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