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Coggles moves back into bricks and mortar

Luxury etailer Coggles.com is opening a new flagship store in Alderley Edge, Cheshire, more than four years after the original Coggles store in York shuttered.

The 4,000 sq ft store on London Road opened on 2 December, and stocks a selection of men’s and women’s wear, homeware and beauty from brands such as Isabel Marant, Alexander Wang, Christopher Kane and Maison Margiela.

Founded in 1974 as a premium independent, Coggles fell into administration in May 2013. A month later it was bought out of administration by The Hut Group, and has since been operating as an online-only business.

The new flagship is located in a former bank, and the building’s features and character have been preserved. A mixture of wood, marble and raw concrete flooring runs throughout, along with the original parquet. Meanwhile, two restored vaults will be used as a shoe and sneaker room, and an accessories area.

Manchester-based illustrator and author Ben Tallon has created a bespoke piece of artwork that is displayed on the store’s wall, and follows his recent work on the Coggles.com Christmas campaign imagery.

The store will offer a VIP service for certain customers: a private executive fitting room and a door-to-door drop-off service.

Marisa Shutt, general manager of the Coggles store said: “We chose this location for the unique premises, which offer the perfect platform to showcase our global luxury brands. The area is also one of the most prestigious destinations in the north-west. The store is an extension of our online site, Coggles.com, and people can now come in and experience our brand across all touchpoints under one roof.”

 

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