The question sounds simple enough, but it can confuse even the most environmentally conscious shopper on today’s high streets.
The fact of the matter is, it takes more than four times as much energy to manufacture a paper bag as it does to manufacture a plastic bag. In 1999, 14 million trees were cut down to produce 10 billion paper bags to be used by Americans alone. What some people don’t understand is that the production of paper bags delivers a double blow for global warming. Trees have to be cut down, and then the subsequent manufacturing of bags produces greenhouse gases.
Findings suggest that, in order to balance out the impact of each plastic bag, shoppers would need to use the same cotton bag every working day for a year, or use paper bags at least three times before sticking them in the bin or recycling. With today’s busy society, I wonder how many people today decide to take their lunch into work in a plastic bag or a paper bag.
Take the time and look around the office and see how many of your colleagues have some form of plastic bag, whether it being a bag for life or a simple vest bag. Now imagine if that bag was made out of paper. Now ask yourself the following question;
How practical is it?
The paper or plastic question tends to confuse most retailers although the best way to answer it is with a question;
Would you prefer to put your gym kit in a Primark bag or JD duffle Bag?
More than often most people would say a JD Duffle bag, with one of the main reason’s being its practicality and reusability. The duffle bag has throughout the years become iconic for JD sports and I am sure most of the people reading this blog would have some point used or still have a JD Duffle bag as either a gym bag, kit bag or even as a school bag for those younger readers. On the way to and from work I can almost guarantee you will see a JD duffle bag on the back of a school / college pupil or someone going to the gym.
Darren Walshaw, MD, Jason Packaging