Vision will return to its original location for its next edition as the Copenhagen trade show plans to roll out a range of initiatives to attract more Danish buyers.
The spring 15 edition of show, which will take place from August 3 to 6, will move back to its original location Øksnehallen in Copenhagen. Vision had been taking place in the capital’s Lokomotivværkstedet since August 2012.
The show is launching a raft of new changes including focusing more strongly on brands from Scandinavia. Vision will also launch new initiatives to attract more Danish buyers.
Vision brand manager Trine Lindegaard said: “The fact that Vision is now back in Øksnehallen is a natural occasion to redefine an enhanced segmentation of Vision - inspired by the spirit and legacy of the venue. We have teamed-up with strong allies in creative development, culture, gastronomy and media that will all contribute to the realizing of Vision.”