Copenhagen trade shows CPH Vision and Terminal-2 are to merge into one location from August next year in a move to drive footfall and make the event more accessible.
For the August 2012 edition the two shows will be merged at the Locomotive Building in Copenhagen. Alongside the extended trade fair there will also be room for catwalk shows, exhibitions, showrooms, parties and events.
February 2012 will be the last time CPH Vision will take place in Oeksnehallen, but this location will still form part of Copenhagen Fashion Week August 2012.
Peter Fenger Selchau, chief executive officer, CPH Vision and Terminal-2, said: “This future expansion and amalgamation of the two existing fairs CPH Vision and Terminal-2 give new potential to the creation of an inventive and flourishing Scandinavian business platform.”
He added: “This new concept will accommodate both exhibitor and visitor requirements and result in a sharper segmentation, more traffic and a relaxed exhibition environment. All in all, an ideal Nordic trade fair platform attracting international buyers, which will ensure that Copenhagen stays the preferred fashion week in Scandinavia.”
This move is part of a long term strategy to invest in the future of Copenhagen as a fashion city. In August this year the show organisers opened pre-registration to grant visitors free admission to the two exhibitions.
The next exhibitions will take place from February 2 to 4.