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Exclusive: Crew Clothing brand director quits

Crew Clothing brand director Lisa Illis is leaving the business, Drapers can reveal.

Drapers has learned Illis will depart at the end of her notice period in May. 

CEO David Butler said: “Following the sale of the business in December, and after three and a half years at Crew Clothing Company, Lisa has taken the decision to leave the brand.

“During her time Lisa has overseen a re-positioning of the brand; clarified the distinctiveness of the product; successfully embedded a wholly joined-up approach and delivery of the look and feel of the brand, through customer communications, and therefore helped the recent results and growth in brand awareness.

“I would like to thank Lisa for her hard work and commitment to the brand, she has been a key partner in its development prior to the transaction in December.”

Illis, who joined Crew Clothing in 2014, was part of its turnaround management team tasked with repositioning Crew as a modern lifestyle brand.

In her role, she oversaw product design, product development, marketing and creative teams.

Before that, she was owner and creative director at her own company Illis Inc, where she designed and developed own-label clothing and accessories ranges, manufactured in the UK, Europe, Far East and India.

She has also held design and buying director roles at Cath Kidston, where she worked for two years until 2013, and FatFace, where she worked for three years until 2010.

 

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