From around the web and the nationals
Replay, the denim brand, has relaunched its concept store on Carnaby Street in London. The 1600 sq ft store has been constructed using reclaimed timber and tin walls. The front of the shop has been painted to look like worn denim and other features include the point of sale stations mimicking a factory workshop with rivets and buttons displayed in glass jars. Double-sided merchandising also means the Replay library is visit from the street.
Ted Baker, the premium brand and retailer, has teamed up with grassroots charity London United to produce a T-shirt in support of London’s youth. The T-shirt has been created by artist Robi Walters and was launched across all Ted Baker’s London stores and online this week. A second series of products for Ted Baker in conjunction with the charity, which raises money to support young people in London, is planned for spring 12.
Four Seasons Recruitment has launched a new interactive Facebook page which features full job search functions. The page will provide users with news on temp opportunities and Christmas hours as well as search functions for new retail jobs and viewing job updates.
John Lewis has won The Marketing Society’s Brand of the Year accolade for a second year in a row. The retailer was chosen as the winner from a shortlist of four finalists because it consistently comes up with ideas that grab the public’s imagination.
Missguided, the fast fashion etailer, is to sponsor Channel 4’s T4 Stars of 2011. The sponsorship deal targets the Missguided audience of the fashion and celebrity interested 16-24 market and includes branding at the event, online on the T4 website and across Channel 4’s social media pages.