Donna Karan International is to relaunch its website selling its Collection and DKNY ranges.
DKNY has been selling online since 2005 but the relaunch, due to go live later today, marks the first time the Donna Karan Collection has been available via the company’s own website.
The website will allow visitors to shop catwalk looks, with 360-degree views of the the outfits.
Shopper scan also read ‘Donna’s Journal’, read interviws with her friends and ask Donna Karan questions.
Visitors can also enter a competition to win $10,000 of Donna Karan product. The website will also feature content from New York magazine.