Short-term retail space marketplace Appear Here is launching a competition called “Space for Ideas” to give brands the chance to open a pop-up shop in London, Paris or New York.
This year’s judging panel includes Keely Stocker, editor of Drapers; Dame Natalie Massenet, founder of Net-a-Porter; Neil Blumenthal, co-founder of sunglasses brand Warby Parker; Nick Jones, founder of Soho House; and Ajaz Ahmed, founder of digital agency AKQA.
Brands can choose which city they want to open their pop-up in. The three winning brands – one each for London, Paris and New York – will each receive a space for two weeks. They will also get the mentorship, design advice and budget to bring their idea to life.
Ross Bailey, founder and CEO of Appear Here, said: “There is a magic in making an idea come to life, which is why we want to give visionary designers, talented entrepreneurs, and budding creatives the chance to show the world what their ideas can do. We’re looking for people who can create something truly unique in their space.”
The winners will be announced on 21 September and the pop-ups will run from 18 October to 1 November.