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Drapers Teams Up With InStyle for 2012 Drapers Fashion Awards

For the first time ever Drapers has partnered with top consumer fashion magazine InStyle for the 2012 Drapers Fashion Awards.

As part of the link-up InStyle readers will be able to vote for their favourite fashion retailer with the winner being crowned Torque Retailer of the Year – Consumer Choice at this year’s event on November 21st.

To mark Drapers’ 125th year in fashion, the InStyle and Drapers teams have worked together to create an outstanding nominee’s list for the category, including Zara, Cos, Reiss, Topshop, Whistles, H&M, Warehouse and River Island.

Consumers will be able to vote for a winner via the link on this page from today until the 31st October.

Eilidh Macaskill, the editor of InStyle, said: ‘I was delighted when Drapers asked us to collaborate on the award. InStyle readers live and breathe fashion and have very strong opinions about which stores work for them. This is a wonderful opportunity which will give them a voice within Drapers’ signature awards”.

Eilidh Macaskill will be part of the prestigious awards’ judging panel, who will meet on the 18th and 19th October to decide the winner of all the other categories including which include large and small retailers, etailers and fashion brands. Other judges include Caroline Rush, Chief Executive of the British Fashion Council, Rob Templeman, chairman of the British Retail Consortium, and Professor Louise Wilson, Director at London’s Central Saint Martin’s College.

Caroline Nodder, Editor in Chief of Drapers, added: ‘We said that the 2012 Drapers Fashion Awards will be the best yet and this is why! We are honoured to be teaming up with such a prestigious fashion title as InStyle and having the magazine and its readers’ support is invaluable.  As it’s our 125th anniversary year, we wanted the Awards to resonate with the UK fashion industry more than ever this year and this InStyle partnership makes the 2012 awards very special.”

The 2012 Drapers Fashion Awards take place in London on 21st November and will be hosted by Lauren Laverne.  The event recognises the best of British fashion and attracts over 1,000 of the fashion trade’s biggest names.

For more details or to book your place see www.drapersawards.co.uk.

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