Sports lifestyle brand Ellesse will open its first UK standalone store at Seven Dials in London’s Covent Garden tomorrow (2 December).
The store, at 39 Neal Street, will feature both heritage and new collections from the brand, which is owned by the Pentland Group.
Ellesse brand director Marc Greene said: “2017 has been a fantastic year for Ellesse globally, and the opening of the store in Seven Dials is a perfect way to bring in 2018.
“This is the first store outside of Asia Pacific and represents a true statement of intent from the brand - we aim to immerse all visitors in the fascinating history of Ellesse whilst also showcasing our exclusive and latest collections.”
Ellesse was founded in 1959 by Italian tailor Leonardo Servadio.