Edinburgh Woollen Mill group commercial director Steve Simpson has been promoted to the role of managing director of Peacocks.
Simpson will keep his group responsibilities while taking on further duties running the value chain. He replaces interim managing director Tony Brown, who left in the summer after six months to join 99p Stores as commercial operating officer, according to Drapers’ sister title Retail Week.
Edinburgh Woollen Mill group bought Peacocks out of administration in February last year.
The group last month revealed record profits, as operating profit soared 184% from £20.6m to £58.5m in the year to March 2, 2013.