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Exclusive: Acne poised for international openings

Premium brand Acne is set to continue its global expansion following the opening of a 2,289 sq ft store in Kensington, west London on July 18, its second in the UK.

Managing director Mikael Schiller told Drapers it will open a 5,000 sq ft store in Los Angeles in the coming months after its US launch in New York last year.

Acne will also open a third store in Paris, three concessions in Seoul in department store chain Shinsegae, and a boutique in Osaka, Japan, this year.

Schiller added that London was an important market for the brand and it wanted to continue to grow its customer base in the UK by “working closely with existing wholesale partners”.

Acne opened its first standalone store on Dover Street in London in 2010 and it is also stocked in Harrods, Liberty and Selfridges.

Schiller said the brand has “a firm eye” on Asia due to the “strong trade” of the Acne store in Tokyo, but was not looking for retail property in China.

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