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Exclusive: Little Mistress to launch kidswear line

Young fashion womenswear brand Little Mistress is to expand into kidswear with the launch of Little Misdress.

The collection, which is aimed at girls aged between four and 12, features dresses in organza fabrics with embellishments and embroidery. The 16 styles will be available in four colours including candy pink, lilac and marshmallow.

Wholesale prices range from £14 to £20. It is not known which season it will launch for wholesale, although it will be sold through the Little Mistress website from February.

Little Mistress launched as a wholesale brand for spring 11 and has since embarked on collaborations with stylist Nick Ede and a host of stars from The Only Way Is Essex. It is also plotting international expansion into eight countries.

Further expansion from the dress brand will come in February with a separates range set to launch.

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