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Farfetch founder backs high-tech knitwear brand

Unmade, the 3D-printed knitwear brand, has received backing from Farfetch founder José Neves and luxury investor and former Net-a-Porter backer Carmen Busquets, and opened a pop-up store in London.

The brand, founded by Royal College of Art students Ben Alun-Jones, Hal Watts and Kirsty Emery two years ago, opened a store on Floral Street in Covent Garden on Monday, the Daily Mail reports.

Unmade (formerly known as Knyttan) has developed software that enables knitting machines to work in a similar fashion to 3D printers. Customers can design a scarf or jumper on a computer and have it knitted within 48 hours.

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