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Farfetch hires former Style.com fashion director

Farfetch has hired former Style.com fashion director Yasmin Sewell as vice-president of style and creative, two months after Condé Nast closed its fledgling ecommerce site.

In June, Condé Nast shut Style.com down and entered into a partnership with Farfetch, where Farfetch acquired the Style.com trademark, its inventory and customer database.

In the newly created role, Sewell will lead the editorial and creative teams. She will report into chief marketing officer John Veichmanis.

 

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