John Lewis has reported a 2.6% rise in fashion sales for the week to August 1, dropping from a 9.3% increase the previous week, as a warm weekend dried up footfall on the high street.
Total sales at the department store group were up 4.2% to £74.14m for the week. John Lewis said the damp beginning to the week led to “lively” sales while the latter part of the week was quieter as shoppers stayed away to enjoy outdoor activities.
Menswear was the busiest category, up 12.5%, while branded casualwear and formalwear, especially own brand Kin, was buoyant. Kidswear was up 6.1%.
Simon Russell, director of retail operations development at John Lewis, said: “Peak holiday season is now upon us and our focus remains on introducing a few surprises for customers with some inspiring new products and propositions, in particular some fantastic new season lines, which are starting to appear on the website and in our shops.”