Fashion stores saw a 3.9% year-on-year boost in the volume of goods bought and a 3.6% rise in the amount spent in shops last month, according to figures released today by the Office for National Statistics.
The figures show that across textiles, clothing and footwear the average store price in July dropped 0.3% when compared with the same time last year. The average weekly spend across these shops was £800m.
For textile, clothing and footwear stores online sales shot up by 21.1%, enabling them to take a 12% share of etail sales. The online spend in department stores increased 16% year on year.
The volume of goods bought at department stores rose by 8%, with the amount spent increasing by 6.8%. The average price in these stores dropped 1.2% with the weekly spend at £500m.
Across the retail industry more generally the quantity of goods bought rose 2.6% in July, compared with the same period in 2013, and was up 0.1% on June.
The figures show the three-month on previous three-month movement in the quantity bought continued to grow for the 17th consecutive month, increasing by 0.3%. This is the longest period of sustained growth since November 2007.
In July, the amount spent in the retail industry increased by 1.7% compared with last year and declined by 0.1% compared with June. The average weekly spend across the retail industry in July was £7bn compared with £6.9bn in July 2013 and was the same as last month.
The average price across all retail goods sold in July compared with the previous year dropped by 0.9%.
The amount spent online increased by 11.2% on last year, but decreased by 1.9% when compared with June.