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Footfall slows on final day of Scoop

The autumn 16 edition of Scoop International came to a quiet end today, with exhibitors noting a gradual decline from the opening day.

Scoop International

The womenswear trade show, which takes place over three days at the Saatchi Gallery in London, began this season on January 31. The organisers said early estimates indicated footfall was up 20% on previous years.

However, exhibitors Drapers spoke to said the final day delivered a slow turnout from buyers. 

“I had a great show last season but perhaps this time it was a perfect storm of it not being at the same time as Pure, so there wasn’t as many buyers in London,” said Lucy Walsh, founder of fashion agency The Brand Ambassadors. “Also, the fact that there was no café on the top floor where we are I think meant people weren’t being drawn upstairs.”

She added: “Scoop is a beautiful show and I wouldn’t say it’s been terrible, the brands here are the ones I want to be next to, but there just wasn’t the footfall I wanted this season. I’d come back but I’d want to be on the ground floor.” 

Stephanie Mendes, brand manager of Duffy, said the number of visitors to the show peaked on its opening day: “Sunday was definitely the best day in terms of footfall. It was quiet on Monday and it’s quieter today, but there’s still a nice flow of people coming through.

“We’ve seen a couple more of our key accounts today so overall we’re happy and we’ll book again for the July show.”

Rachel Wiles, UK & Ireland country sales manager for Bitte Kai Rand agreed, adding: “It was really quiet today, more so than yesterday, which was quiet too, and Sunday, which wasn’t too bad.”

“We saw a few good accounts and we did get new business in terms of getting people into the showroom, but we’ll see how many follow through. After the season’s finished we’ll evaluate how we think it went and make a decision whether to do it again from there.”

Despite giving an early indication of footfall, Scoop is not expected to release final figures following the show.

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