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French multi-brand store Merci eyes London's King's Cross

French multi-brand store Merci is on the brink of signing a deal to open its debut UK shop in the retail quarter of the King’s Cross development in London, Drapers understands.

It is thought the store is around the same size as Merci’s 15,000 sq ft shop in Paris.

It is expected to stock some of the same brands as it does in France, including Comme des Garçons, Lanvin, Yves Saint Laurent, Stella McCartney and Maison Margiela.

It is not known if it will stock Merci’s own womenswear label, Merci Merci, which retails from €14.50 (£10) for a cotton vest to €190 (£134) for outerwear.

Merci was opened in Paris by Bernard and Marie-France Cohen in 2009. The three-floor 19th-century building, which started life as a fabric factory, is located at 111 Boulevard Beaumarchais in Le Marais, a district known for its fashion boutiques.

In addition to clothing for men, women and children, it stocks homewares, food and literature. The Paris store also contains a cafe, which sources suggest could feature in the UK store.

The King’s Cross development is being built by property developer Argent. It is not yet known which building Merci will occupy.

The Cohens set up French premium kidswear retailer Bonpoint in 1972 and sold their controlling 70% stake in 2003.

Merci declined to comment.

@LukeToddUK

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