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Gallery: Amazon’s new Truth & Fable occasionwear label

Amazon has launched a new women’s occasionwear brand called Truth & Fable.

Its first collection, for spring 18, includes trouser suits, lace midi-dresses, cocktail dresses and separates in “ice-cream pastels and subtle brights”. 

Prices range from £34 for a ruffled layered dress to £102 for an embroidered, crochet lace dress.

The new line, which comprises 28 products, joins Amazon’s other private labels Find and Iris & Lilly.





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