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Gant appoints new CEO

Gant has promoted Brian Grevy to the position of CEO with immediate effect.

Grevy, who has been chief marketing officer at the mainstream fashion brand since 2016, takes over from Patrik Nilsson, who is stepping down after four years in the role.

He will report to chairman Thierry Guibert.

Guibert said: “Brian has been a key player in the global management team and I am happy to appoint him as CEO. His understanding of how to transform brands in today’s rapidly changing retail environment has already proven invaluable for growth at Gant. Looking ahead, his passionate leadership and boundless curiosity will be vital as we embark on the next stage of the Gant journey.”

Before joining Gant, Grevy held the position of general manager of training at Adidas.


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