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Gant creative director to step down

Gant’s creative director Christopher Bastin is leaving the business after a decade.

Christopher Bastin Gant

Bastin first joined the menswear brand in 2005 as lead designer for men’s shirts and was later appointed to creative director in 2012.

The company said it was currently looking for a replacement for Bastin and would make an appointment before the end of the year.

Bastin said: “I’m proud of what I brought to the company and where we have taken our creative direction. I feel that my job at Gant is done, it is now time for me to pursue other dreams.”

It is not yet known what Bastin’s next steps will be.

Gant chief executive Patrik Nilsson said Bastin’s departure would not have any effect on the design direction of the brand.

“At Gant we believe in one team, one goal. The design of the collections is a team effort. Our organisation is built around this core principle and I’m very confident in the product creation team allowing us to take ample time to find the right replacement.”

Gant said Bastin was responsible for the business’ new design direction that was presented at New York Fashion Week in September. The brand now features three sub-labels namely Gant Originals for the active and sporty consumer, Gant Rugger for the fashion-forward consumer and Gant Diamond G for the traveling and urban professional.

Bastin also established the “Gant Historical Archives” that features thousands of vintage garments and articles related to the brands history.

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