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Georgina Goodman goes into administration

High end footwear brand and retailer Georgina Goodman has gone into administration.

Manchester-based Begbies Traynor was appointed on June 2 to handle the sale of the company, which is understood to be underway with a buyer identified only as Intercede 2387. Kirstie Provan and Mark Fry, joint administrators, are handling the sale.

Provan said: “Georgina Goodman Limited entered into administration on 2 June and the following day we completed a sale of the name, IP and goodwill of the business to Intercede 2387 Ltd.”

It is not clear why the company hit the buffers although the buyer is thought to include at least part of the company’s management team.

The new company is registered to address on Shepherd Street, where one of the two Georgina Goodman outlets are based. That store and the brand’s e-commerce site have been closed. The Old Street shop remains open while restructuring firm Hilco oversees the sale of the company’s stock, which is being offered for signicant discount.

Georgina Goodman also has around 70 stockists worldwide, including three in the UK, which are also expected to be closed down.

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